Cookies · no hide and seek

Which cookies we use and why.

Three categories, each named in full. Essential cookies keep your cart filled; everything else we only set if you are fine with it.

Last updated: 23 October 2026Reading time: ± 3 minutesPreferences can always be changed

1What are cookies?

Cookies are small text files stored on your computer or phone when you visit a website. Goedkoopverzenden BV uses them on goedkopecosmetica.be to make the webshop work, to understand what could be better, and, only with your consent, to make advertising more relevant.

In plain language: without the first category your cart does not work. The other two are a choice, your choice, via the cookie banner.

2Essential cookies

Essential for the webshop to function. Without these cookies, page navigation, cart and checkout do not work.

Always active
CookiePurposeRetention
_shopify_sSession cookie for cart and checkoutSession
_shopify_ySupports the functioning of the webshop1 year
cartRemembers the contents of your cart2 weeks
secure_customer_sigLogin verification for your account1 year
localizationRemembers your country and language1 year
In plain language: these cookies remember what you put in your cart and that you are you during checkout. There is nothing to choose there.

3Analytics cookies

Help us understand how visitors use the website, so we can improve the experience. All statistics are anonymised.

Only with your consent
CookiePurposeRetention
_gaGoogle Analytics: anonymous visit statistics2 years
_ga_*Google Analytics: keeps track of session status2 years
_shopify_sa_*Shopify analytics on marketing and referrals30 minutes
In plain language: this shows us which guide gets read and which page makes people drop off. No names, just patterns.

4Marketing cookies

Make advertising more relevant and measure its effectiveness. These are only set after you have explicitly agreed to them.

Only with your consent
CookiePurposeRetention
_fbpMeta Pixel: measures the effectiveness of ads3 months
_gcl_auGoogle Ads: conversion measurement3 months
In plain language: see us showing you an ad for that one mascara later? Then you said "yes" to this. If you say "no", you may still see us, but not because we followed you.

5Manage it yourself

Change your preferences at any time via the cookie banner at the bottom of the website. You can also delete or block cookies via your browser settings:

Please note: if you also block the essential cookies, the cart and checkout can no longer work.

In plain language: you are in the driving seat. At the bottom of the site you can always go back to the cookie banner to change your choice.
Question about cookies or privacy?Also read our privacy policy, or ask your question directly. You get a reply from a real person.
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